beyond the technical.

behavioral insights → social norms → business outcomes

Organizational AI strategy

At Innotrace, we employ a sophisticated behavioral insights methodology, drawing on principles from the groundbreaking work of Hallsworth and Kirkman in "Behavioral Insights" (2020). This approach involves understanding how choices are made in the workplace and using this knowledge to design AI systems that are intuitive and aligned with user behaviors and preferences.

  • We craft AI interactions that are naturally integrated into daily workflows, making AI tools more accessible and engaging for all employees. This involves setting up default systems that encourage exploration and autonomy, enhancing the user experience and fostering a proactive adoption mindset.

  • Our strategies involve presenting AI tools in a manner that highlights their immediate benefits, addressing potential reservations and emphasizing the long-term value they bring to individual roles and the organization as a whole.

  • We help create a positive perception around AI by showcasing successful use cases and promoting stories of peer success, which serve as powerful motivators for others within the organization to adopt these technologies.

  • Neurodiverse teams bring a breadth of perspectives that significantly enhance creative problem-solving and innovation—a crucial advantage in the rapidly evolving digital landscape. The integration of neurodiverse talents, supported by GenAI, can lead to more innovative solutions and a competitive edge in technology development.

  • We ensure that AI tools are easily accessible and visible within the organization, increasing their usage and reinforcing their presence as essential elements of the workplace.

Why Choose InnoTrace?

  • Expertise and Experience: Led by a seasoned expert with an MS in Information and Knowledge Strategy from Columbia University and a notable contributor to PMI's AI guides, Innotrace brings a unique blend of academic excellence and practical experience.

  • Customized Solutions: We understand that each organization is unique. Our services are highly customized to meet your specific challenges and goals, ensuring solutions that are not only effective but also sustainable.

  • Commitment to Ethical Practices: In an era where technology can outpace policy, we commit to maintaining the highest standards of ethical practice, ensuring that AI integration respects both individual rights and organizational values.

“This is only a foretaste of what is to come and only the shadow of what is going to be.” – Alan Turing